{"slug":"campaign-stores/branding","title":"Logo, pages, and store style","description":"Change your website logo, write your story, and make the store easy to browse.","group":"Build your store","outcome":"Save and preview your store’s logo, page content, and navigation, then publish when ready.","needs":["A campaign draft or existing store.","A logo or image you may use, plus a short description of your group."],"keywords":["change my logo","logo size","colors","branding","story","menu","footer","create page","delete page","text","images"],"sections":[{"id":"logo-and-style","title":"Change the logo and colors","steps":[{"title":"Open Logo and colors","text":"Use the dashboard shortcut, or open Settings and find Logo and store style."},{"title":"Upload the website logo","text":"Choose a size: Small, Medium, or Large. Show whole logo keeps a crest visible. Fill the space fills its frame and may crop the edges."},{"title":"Choose Save settings","text":"Wait for Settings saved. Open Preview draft to check the saved logo and style. Choose Publish changes when you want the saved store style to appear on an already-live store."}],"picture":{"src":"/images/help/campaign-setup-rehearsal-2026-10-21-r2.webp","width":1710,"height":850,"alt":"Logo and store style with the practice logo, Large size and Show whole logo selected.","caption":"Settings: choose the logo size and how it fits. Save, then check Preview draft."},"note":{"title":"Website logo or shirt artwork?","text":"This changes the logo on the website. To change what is printed on a product, use Designs on products."}},{"id":"story-and-pages","title":"Edit text and pictures","steps":[{"title":"Open Story and pages","text":"Choose Home or Our Story. Select the section you want to edit."},{"title":"Write a short explanation","text":"Tell shoppers who the store supports and what they can buy. Story fields are optional. Clear a headline to remove it. Choose Add image to upload a picture, then add a useful image description for people who use screen readers."},{"title":"Check both preview sizes","text":"Use Desktop and Mobile. Wait for Saved or Unpublished changes. Publishing is a separate action."}],"picture":{"src":"/images/help/campaign-editor-rehearsal-2026-10-21-r2.webp","width":1718,"height":854,"alt":"Story and pages showing Saved · Unpublished changes, layout controls, and the private Preview draft link.","caption":"Saved · Unpublished changes means the page edit has been saved but has not been published."},"note":{"title":"If you see Could not save","text":"Keep the editor open. Copy any new text somewhere safe, check your connection, and retry. Do not publish until saving succeeds.","tone":"caution"}},{"id":"create-pages","title":"Add or remove a page","steps":[{"title":"Choose New page in Story and pages","text":"Enter the page name and a short web address. Add the text or image sections you need."},{"title":"Check the page and menu","text":"Make sure shoppers can reach it from your navigation if you want them to find it. Publish when ready."},{"title":"Remove an unwanted custom page with Delete","text":"You cannot delete the homepage. Publish the change and check that the live menu has no broken link to a removed page."}]},{"id":"navigation-and-footer","title":"Change the menu and organizer text","steps":[{"title":"Open Settings → Logo and store style","text":"Edit, add, hide, or remove the navigation links. Use labels shoppers understand, such as Shop or Our Story."},{"title":"Review the footer","text":"Edit or hide the organizer attribution. AMS fulfillment and final-sale disclosures stay visible."},{"title":"Save the draft, then publish","text":"Check each live menu link after publishing. If your change does not appear, use the Save versus Publish guide."}]}],"next":["campaign-stores/publishing","campaign-stores/troubleshooting"],"updatedOn":"2026-10-20","kind":"article","canonical":"https://chooseams.com/help/campaign-stores/branding","revision":"f17400fc","markdown":"# Logo, pages, and store style\n\nChange your website logo, write your story, and make the store easy to browse.\n\nSource: https://chooseams.com/help/campaign-stores/branding\nReviewed/updated: 2026-10-20\n\nYou will: Save and preview your store’s logo, page content, and navigation, then publish when ready.\n\n## What you need\n- A campaign draft or existing store.\n- A logo or image you may use, plus a short description of your group.\n\n## Change the logo and colors {#logo-and-style}\n\n1. **Open Logo and colors** Use the dashboard shortcut, or open Settings and find Logo and store style.\n\n2. **Upload the website logo** Choose a size: Small, Medium, or Large. Show whole logo keeps a crest visible. Fill the space fills its frame and may crop the edges.\n\n3. **Choose Save settings** Wait for Settings saved. Open Preview draft to check the saved logo and style. Choose Publish changes when you want the saved store style to appear on an already-live store.\n\n> **Website logo or shirt artwork?** This changes the logo on the website. To change what is printed on a product, use Designs on products.\n\n![Logo and store style with the practice logo, Large size and Show whole logo selected.](/images/help/campaign-setup-rehearsal-2026-10-21-r2.webp)\n\nSettings: choose the logo size and how it fits. Save, then check Preview draft.\n\n## Edit text and pictures {#story-and-pages}\n\n1. **Open Story and pages** Choose Home or Our Story. Select the section you want to edit.\n\n2. **Write a short explanation** Tell shoppers who the store supports and what they can buy. Story fields are optional. Clear a headline to remove it. Choose Add image to upload a picture, then add a useful image description for people who use screen readers.\n\n3. **Check both preview sizes** Use Desktop and Mobile. Wait for Saved or Unpublished changes. Publishing is a separate action.\n\n> **If you see Could not save** Keep the editor open. Copy any new text somewhere safe, check your connection, and retry. Do not publish until saving succeeds.\n\n![Story and pages showing Saved · Unpublished changes, layout controls, and the private Preview draft link.](/images/help/campaign-editor-rehearsal-2026-10-21-r2.webp)\n\nSaved · Unpublished changes means the page edit has been saved but has not been published.\n\n## Add or remove a page {#create-pages}\n\n1. **Choose New page in Story and pages** Enter the page name and a short web address. Add the text or image sections you need.\n\n2. **Check the page and menu** Make sure shoppers can reach it from your navigation if you want them to find it. Publish when ready.\n\n3. **Remove an unwanted custom page with Delete** You cannot delete the homepage. Publish the change and check that the live menu has no broken link to a removed page.\n\n## Change the menu and organizer text {#navigation-and-footer}\n\n1. **Open Settings → Logo and store style** Edit, add, hide, or remove the navigation links. Use labels shoppers understand, such as Shop or Our Story.\n\n2. **Review the footer** Edit or hide the organizer attribution. AMS fulfillment and final-sale disclosures stay visible.\n\n3. **Save the draft, then publish** Check each live menu link after publishing. If your change does not appear, use the Save versus Publish guide.\n\n## What to do next\n- https://chooseams.com/help/campaign-stores/publishing\n- https://chooseams.com/help/campaign-stores/troubleshooting\n\n## Working with a customer agent\nUse this guide as public instructions. Get current prices, stock, order status, and eligibility from authorized live tools. Ask for missing choices. The customer must review the exact artwork/proof and authorize any paid or publishing action. A copied guide does not connect an account or grant access. Do not include passwords, card details, locker codes, or private access links in public requests.\n"}